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WECOLOUR originated from one simple mission: making healthy hair dye accessible for everyone.

We're a webshop specialised in hair dye for home use. We believe that everyone deserves a beautiful, healthy and natural-looking hair colour. We also understand that it can be scary to switch to another type of hair dye. That's why we developed a tool that will help you pick the right colour for you. Would you rather have personal consultation? We always have a team of colouring specialists ready for you every weekday (mon - fri)  from 9:00 - 17:30. You can always call with us, mail us and chat with us. We're happy to help!

Our product

We developed a permanent hair dye for home use without ammonia and PPD (but with TDS) together with our partner in Italy. Our hair dye does include naturally caring ingredients, such as argan oil and calendula extract. It's a product of quality with outstanding coverage, much better for your hair than regular dye and for a more afforable price. A WECOLOUR package is delivered through the mailbox and contains a shampoo, conditioner, gloves, a brush and instructions next to the actual hair colour and developer.

32 years of experience in the hair industry

WECOLOUR was initially Mike's idea: "For 25 years I've run my own hairsalon. I was secretly already thinking of developing a professional hair dye for at home, to sell from a webshop. When I met Marije in 2013, this dream came true. Her experience in web development and knowledge of IT eventually formed the basis of WECOLOUR. Now, we've sold the hairsalon and are both fully focused on WECOLOUR. That's how we can guarantuee the personal contact, the innovation in our product and the involvement in our company, and we do this with love. Much love, actually. We hope to welcome you soon.





Ons doel is jouw perfecte haarkleur. Niet 100% tevreden? Je krijgt je geld terug of we sturen je een andere kleur.


Onze klanten beoordelen ons met een 8.7 bekijk alle reviews in Qshops


WECOLOUR haarverf bevat zoveel mogelijk natuurlijke ingrediënten én toch 100% grijsdekking.


Ruim 32 jaar ervaring in het kappersvak, waarvan 25 jaar in eigen kapsalon (Deggers Kappers Noordwijk).
What our clients say

I've never coloured my hair before, so I was a bit scared to do it myself. After reading the instructions properly it all worked out well. My grey hair is completely gone, my hair feels vibrant and the colour is exactly as I expected. The colour is more natural than I could ever imagine.

Annemiek de Jong

Sometimes I had a similar product added to my hair dye at the hairdresser, which I was very satisfied with. Now that I dye my hair at home with WECOLOUR due to price concerns, I've started using the Colour Mask. I have just added it to my hair dye. I have to say: I was very impressed with the result. My hair felt very healthy and soft after dyeing. For me, WECOLOUR Colour Mask is here to stay!